Leadership

Joe Betcher, RFC

President

586.726.8866

Joe Betcher, Founder and President of Betcher Financial Group, has a passion for helping people secure their financial futures. His interest in retirement planning began shortly after he graduated from Romeo High School, when he began building the foundation for his financial career. From there Joe completed all licensing and educational requirements with The American College, School of Financial Planning, to make Betcher Financial Group a full service financial advisory firm. Over the last 20 years, through hard work, mentors, and his desire to find a way to best help others, Joe developed his successful business strategy. Through this safe investment strategy, Joe is able to help his clients succeed by delivering upon the promises he has made. This high level of client satisfaction has resulted in numerous lifelong relationships. As a father of two, Joe has always understood the importance of protecting his clients and their families financial future.

Throughout Joe’s career, he has earned various achievements for his accomplishments. Some of these include the Line Leader Award for Ohio National Financial Services for 2015 & 2016, Top of the Table Qualifier MDRT, Joe also became the youngest Metlife Chairman’s Council qualifying member in Metlife history. Due to Joe’s winning strategy, he has solidified his place as Ohio National's top advisor. Joe has led his team to be a top producing agency in Michigan for the past 15 years.

Investment Advisory services offered through O.N. Investment Management Company.

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Keith L Carson II

Managing Principal

586.488.1240

Keith L Carson II, Betcher Financial's Managing Principal, has been a financial advisor for twenty-eight years. Keith has a wealth of experience. He was previously a managing partner at New York Life and was responsible for all the operations in North Dakota and has been a General Agent for the past twelve years.

Keith has a BBA from Western Michigan University and is also a state licensed Nero-muscular Therapist. In addition, Keith has been flying airplanes since the age of sixteen and since his mid twenties has been a commercial multi-engine pilot.

He and his wife Robin, who owns a dance studio, have been married for thirty-five years.

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Daniel Granda, MBA

Managing Associate, Registered Representative

586.580.7124

Daniel Granda brings many years of diverse experience to Betcher Financial Group. Dan works hard to ensure his clients are positioned to have options that will generate consistent income at retirement. He began his business career working in non-profit business development from 1999 to 2002 writing grants to obtain state funding for arts organizations in NJ and PA. In 2003 he moved into the IT field with a focus on Infrastructure management and support. Over the next decade Daniel worked for several organizations, from a small music education company as an IT Project Manager, a Senior Support Specialist at a rapidly growing .com startup, which culminated as a Regional Lead Specialist responsible for the daily operations of 16 offices in 10 states, responsible for over 500 AT&T employees.

This varied experience has given Daniel a unique perspective from which to guide people on the path to a prosperous retirement. Daniel holds a Bachelor of Arts from Westminster Choir College of Rider University and a Masters of Business Administration from Strayer University. Daniel grew up in Royal Oak, MI. where he lives with his wonderful wife Natalia and his daughter Lilly.

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